March 23, 2006

TheAge reports: Xbox targets a wider audience

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Cameron Manderson @ 8:45 am

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“A NEW battle for the hearts and wallets of passionate gamers begins today with the launch of Microsoft’s Xbox 360 console.

“The 360 also signals the start of a lengthy fight for control over how we consume other digital media, such as music and video.

“Microsoft describes 360’s longawaited debut as “the biggest console launch in the history of the Australian market”, but consumers face a difficult decision whether to buy now or wait for rival next-generation systems from Sony and Nintendo.

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